Data Services


Your marketing can only ever be as good as your data. Obvious really, but B2B data is complex and can be difficult to deal with. 

The processes of cleaning, de-duplicating, blending and enhancing data require specialist attention – as getting it wrong can impact upon your entire insight programme.

Most address management and hygiene software has been developed for consumer addresses and can’t cope well with business names.

Which is why Information Arts has developed its own data quality environment incorporating its Streetwise address management module - that puts Information Arts at the forefront of business address quality - and helps you to provide the best possible foundation for your data-based programmes.

Download a data sheet: Quality_Products_Streetwise.pdf

A fully automated version of our data services can be accessed via our FLTR service.  FLTR gives you all of our years of knowledge and experience in improving and enhancing business data - but in a lower cost - low touch environment.  You simply provide us with your data in a pre defined format and FLTR applies a range of processes to improve the integrity and value of the data. 

Download a data sheet: Quality_Products_FLTR.pdf

For more information on FLTR, Streetwise or Information Arts Data Services, email us with your details or contact